Walmart Introduces Walmart Pay

Walmart has just introduced a new mobile app for Android and iOS to allow users a more streamlined, simpler checkout process. Neil Ashe, president and CEO of Walmart's global ecommerce was quoted saying "It’s fast. It’s simple, and it’s a secure way for customers to use their smartphone." Forbes wrote on the subject : "Some may be wondering why Walmart would put the time and effort into building a proprietary mobile payments platform when other options abound. We can’t forget, though, that the biggest competitor of the world’s largest retailer is a company rooted in digital shopping innovation: Amazon. With Walmart building its own mobile payment solution, it effectively owns its customers’ mobile payment journey as well (just as Pay with Amazon does). Does this prove that the big-box retailer is taking the next step in thinking like a technology company? It has had its sights set on doing so for some time now, but this may be Walmart’s boldest move yet. With the retail industry shifting to be more digitally and mobile focused, and with the recent domination by Amazon, retailers are beginning to expand their thinking beyond the traditional retail experience." For the full information on Walmart Pay you can click here. You can also see the full article on the topic at Forbes.

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