Submitted by a.foley on Mon, 11/21/2016 - 11:50
When it comes to retail and e-commerce sales, we all know how important the upcoming holiday season is. But you may not be aware of how much mobile shopping now impacts those sales.
More people are using mobile apps, especially when it comes to their favorite retailers. Additionally, more mobile commerce transactions now happen on apps than on mobile sites. According to Google Analytics data, 30% of all online shopping happens on mobile devices and mobile searches related to shopping jumped by 120% in 2015.
