Submitted by mrobison on Mon, 02/13/2012 - 17:37
Who opens spam emails? Or an even stranger question, who actually purchases something directly because of a spam email? Sometimes we catch a glimpse of the latest emailing hawking a Viagra clone and we think that No one could possibly respond to such shameless, brute-force sales tactics.
But they do.
This is one of the dark secrets of the Internet. Spam works. And it works really well. In fact, we know it works. Otherwise, marketers would stop doing it. Only pure sociopaths would do spam marketing for fun, so if there was no profit, spam would dry up faster than a slug in salt.
You probably know someone who has bought a product or service advertised from spam.
This infograph provides an overview of the spam industry.
Some highlights: