If you don’t have an email list, then you need to get started building one. Your email list is the best way to keep in contact with your customers and to help prospects learn more about you. With an email list, you can build a real business online. Here are some of the reasons why.
1. You Own the List
When you build an audience on other mediums like YouTube, Facebook, Instagram and so forth, you do not own these audiences – the platform does. Look what happened to the well-loved live talk radio site Blab.me recently. Many people who solely relied on this free service ended up without a business, overnight.
2. You Can Give Yourself a Raise
When you have a well-maintained and active email list full of targeted customers, you can literally give yourself a raise whenever you want to by simply sending out an email sharing something that worked for you or that you created that will help them.
3. It’s a Great Way to Build Relationships